Questions? Answered.

Install Athlete directly from the Shopify App Store. Click "Add app", authorise the permissions, and you'll land inside the Athlete dashboard. From there, you connect your Etsy store with a single authorisation step — it takes less than two minutes in total.

None at all. Athlete is designed for merchants, not developers. The entire setup is point-and-click — install from the App Store, authorise your Etsy account, and you're done. No code, no CSV uploads, no spreadsheets required.

Most sellers are fully set up in under five minutes. Install the app, connect your Etsy store, and Athlete begins matching your listings automatically. If your SKUs are consistent across both platforms, you'll be in sync immediately.

Yes — Athlete is a Shopify app, so you need a Shopify store to use it. You'll also need an active Etsy shop. Once both are in place, Athlete connects them and keeps them in sync automatically.

When a sale happens on either Etsy or Shopify, Athlete receives the event in real time via webhooks and immediately updates the inventory count on the other platform. For example, if your "Blue Mug (12oz)" sells on Etsy, your Shopify inventory for that same SKU drops by one within seconds — before another buyer can purchase it.

In seconds. Athlete processes events in real time — there's no batching, no delays, and no manual triggers. As soon as a sale is confirmed on one platform, the other platform is updated. This is what prevents overselling during busy periods.

Athlete matches your Etsy listings to Shopify products using SKU codes. When you have the same SKU set on a variant in both Etsy and Shopify, Athlete links them automatically. The matching is variant-level — so different sizes, colours, and styles are all tracked independently. Make sure your SKUs are consistent across both platforms for the best results.

Yes — inventory sync is fully bidirectional. A sale on Etsy updates Shopify, and a sale on Shopify updates Etsy. Whichever platform receives the order first, the other is updated immediately.

Manual inventory changes in Shopify will be picked up by Athlete and reflected on Etsy. This means restocks, corrections, or bulk adjustments you make in Shopify will propagate through to your Etsy listings automatically.

Yes. Etsy orders sync to your Shopify dashboard so you can manage fulfillment from one place. When you ship the order in Shopify, the tracking information is automatically sent back to Etsy — no manual entry needed.

Yes, automatically. When you fulfill an order and add tracking in Shopify, Athlete sends that tracking number back to Etsy immediately. Your Etsy buyers get their tracking information without you having to manually update anything on the Etsy side.

Athlete handles cancellations automatically. When an Etsy order is cancelled, the corresponding Shopify order is cancelled too — and inventory is restored on both platforms. This process completes within approximately 30 seconds.

Yes. Athlete syncs the full order details — including shipping upgrades, discount codes, and payment amounts. Every order detail is transferred with accuracy so your records stay consistent across both platforms.

Athlete has two tiers: a Free plan for merchants syncing up to 20 orders per month, and a Starter plan at $19.99/month for unlimited order syncing. The Starter plan includes real-time inventory sync, shipping and tracking sync, cancellation sync, and priority support.

Yes — the Free plan lets you sync up to 20 orders per month at no cost, permanently. You only need to upgrade if your order volume exceeds that threshold. There's no time limit on the free tier.

Billing is handled entirely through Shopify's native billing system. Your Athlete subscription is charged directly to your Shopify account — no separate payment setup required, and it appears on your regular Shopify invoice.

Yes, you can cancel at any time by uninstalling the app from your Shopify admin. There are no long-term contracts or cancellation fees.

Athlete supports Etsy stores globally. As long as you have an active Etsy shop and a Shopify store, you can use Athlete regardless of where you're based. Sellers from the UK, US, Germany, Australia, and many more countries are using Athlete today.

Yes — Athlete matches at the variant level. This means if you sell a t-shirt in three colours and four sizes, each of those twelve combinations is tracked and synced individually. As long as each variant has a matching SKU on both platforms, Athlete handles everything automatically.

Athlete has built-in retry logic to handle transient errors. If a sync event fails (for example, due to a temporary API issue), it's retried automatically. The Athlete dashboard shows the status of recent sync events so you can quickly spot any issues. You can also reach out to our support team who are available 7 days a week.

No — Athlete works with all Shopify plans, including Basic, Shopify, and Advanced. You just need an active Shopify store and an active Etsy shop.